Cobalt was sitting at home, playing his Pokémon X that he had just gotten the week before. He had already spent over 100 hours on the game, he had just beaten the elite four after spending hours working on his Pokédex. Cobalt's phone went off, it was a text message from his friend Janzy, it said, 'Dude, Ethan got some Pokémon Cereal from Coles last night, they actually brought it back, I'm heading there after work.'
Cobalt didn't hesitate, Pokémon cereal was the only cereal he ever liked, he plugged in his 2DS to the charger and left it on the bench with the credits rolling, so that the battery wouldn't die while he was gone. He got into his car and drove to the local Coles supermarket. He quickly parked in his usual place across the street and walked to the cereal aisle. He searched the whole aisle for five minutes, but there was no sign of Pokémon Cereal.
It must have been at the other Coles, the one just out of town, that's the one that Ethan had worked at. Cobalt got back into his car and drove to the other Coles, as soon as he was there, he saw Nick's car, Nick also worked there, and spent his spare time at the Gym next door, so his car spent more time parked at Coles, than in his driveway at home.
Cobalt parked next to Nick's car and went inside. He ran to the cereal aisle and found Nick there, putting things on the shelves. "Hey man, you looking for the Pokémon cereal? Ethan bought them all last night. And today he went to the in town Coles and both Safeway's to buy all of them there too. Said he wants to have enough for when they stop selling them again."
"That sounds selfish. How the hell can I get some?"
"How about you buy one off him? Just offer more than the $20 dollars he paid for it. Or we might have another box of them out the back, I'll text you if I see it."
Cobalt walked to his car to see Ethan and Janzy pull up. Ethan ran over to Cobalt holding a small envelope, he handed it to Cobalt. Cobalt opened the envelope and pulled out a card.
'Congratulations, you have been invited!
Take the details on this card to Poké to register your account, fill out your details and then tune into channel 151 to see the counter of when the channel comes online, then make sure that you are tuned in for the big announcement.
We hope to see you soon.'
Cobalt put the card back into the envelope. "What's this?"
"It was in a Pokémon Cereal box. I filled out all my details on the site already. It just told me to tune into channel 151."
"There is no channel 151, not in this country anyway."
"Yeah there is, I checked last night, it's just a countdown, says to tune in in two days and three hours last I checked." Cobalt wasn't sure if it was a joke or something. If it was real, he had another reason to get Pokémon Cereal. Ethan went inside for a few minutes and came back carrying two crates of milk. "You wanna come back to my place for a few hours or overnight or something?"
Cobalt went to Ethan's house with Ethan and Janzy, they spent the whole night opening up boxes of Pokémon Cereal to search for more cards, having a bowl whenever they felt hungry, Ethan had spent the whole day driving to every nearby town buying all the Pokémon Cereal, there were at least a hundred boxes.
Janzy looked online and saw that a few other people had found the cards, one was selling it for $500 dollars, supposedly unopened. Janzy thought it would be cheaper than buying boxes until he found one so he bought it and hoped that the code still worked, they had already tried signing up with Ethan's card.
Two days later, they were back at Ethan's tuned into channel 151, the countdown had just a few minutes left, so far, nobody online knew what it was for, except that apparently Japan had gone in billions of dollars in debt over the past ten years, and only recently announced that they were in debt, saying they had a way to make the billions back. A lot of people online thought the two were connected, some feared war, others were expecting a huge Pokémon theme park.
The countdown hit zero and the original Pokémon theme song started playing.