Recently, while thumbing through my old high school yearbooks it occurred in my opinion that even dating back to high school, we were being branded. Class clown, Very likely to Succeed, Class Cutey, were all brands people bestowed on those decide on few that made a favorable impression on us. When, like Billy Schneider* who was named
Most likely to Repeat Senior Year, was branded as someone that i know he did not want to be known as. We all posses a personal Brand whether we see it or not. Within life, like in high school graduation, if you don't brand yourself someone else will.
We know all way too well how essential branding is always to the success of any kind of business but how often do we consider the role that branding plays when we market ourselves. Billy Schneider was given a brand that was not of his choosing. My websites: Secrets of Create Personal Brand