What are product renders?
Product rendering or 3d product visualisation as it's sometimes called is an affordable technology for quickly and realistically depicting products or architecture visually, and with the advent of modern technology and skilled artists it's now no longer reserved for feature films or large corporations and businesses with huge budgets.
Today, 3D product renders can be tailored to the needs of nearly any organisation or business and can also have some specific, measurable effects on a company's growth. A product render can start its life from anywhere… a simple idea sketched on a napkin, technical drawings with customer-specific dimensions through to supplied engineering CAD files.
Using what's called a wire-frame model, the principles of geometry, an extensive process of lighting, shading, texturing, and eventually rendering, our digital artists can create photorealistic images that in many cases are almost impossible to discern from an actual photograph. Different materials, colours 3D packaging