Free Small Business School with Ed King may be the âreal deal. â Ed King is a small business âgo-toâ guy for any Detroit Free Press, Detroit News, Crainâs Detroit Business, Comerica Magazine and Carol Cain even dedicated an entire television show to him on Michigan Matters. Ed King has been quoted in hundreds of starting a company articles and in your best-selling book, âThe Obvious Expert. â. My websites: starting a business