Sometimes we become so involved with the IVR structure that music on hold is overlooked. Understandably effort is placed on scripting; we focus on the queue prompts, the welcome message, the on hold message or the waiting message. Music is finally slipped in as an afterthought. The right music on hold can be part of a great customer experience. It is also a good opportunity for the music to represent your brand. So what kind of music should you consider? granie na czekanie