We put the word “family” back into the “family business” The term “family business” is used very loosely these days. There are large corporate run chain stores that now call themselves “a family owned and operated business”. We are the real thing. We are a 3rd generation family owned and operated jeweler that has been in the jewelry industry since 1926. The owners work the sales counter themselves, so whenever you come in, you will always deal with the owner, who will have a vested interest in you being happy with what you buy. My websites: San Diego Jewelry Store