B is for Blame:
Blame: To hold responsible. To find fault with; censure. To place the responsibility for (a fault, error, etc).
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It was very easy to blame people that weren't here. Noll was no exception.
It was Gene's fault that he had come here after him, since Gene had been stupid enough to go on this trip anyway.
It was easy to blame Gene since Noll was now out of his used-to-be simple life. Now, he was in Japan with a group of ghost hunters and said people had wormed their way into his life.
It was Gene's fault that his life had become complicated.
Life used to be simple.
But it was Gene's fault that he had even met Mai.